WEVA Wedding & Event Hall of Fame inductee, Bridal Elegance Video innovator, and multi-year WEVA Creative Excellence Award-winner Michael Nelson, also reveals how to make a Bride feel more comfortable in front of your lens, filters that can minimize crow's eyes, wrinkles and soften skin tones. Plus, what to say and how to say it to get what you need on-camera.

Watch samples of his unique production style as Art demonstrates step-by-step the proven sales methods he uses -- starting with how he gets virtually every client who calls "in the door" to see his work. Art walks you through the same time-tested techniques he uses to transform clients with expectations of spending $500-$1,500 into contracts of $5,000 to $6,000 (and up). No matter what you currently charge, applying these proven, real-world techniques will have your work earning more money than you could ever imagine.

In part two, find out how the new landscape in the insurance industry will affect your wedding & event business, your equipment, and your liability. Who's protecting YOU down the aisle? What does the new, improved Errors & Omissions (professional liability) insurance for WEVA members cover that the previous policy didn't and how can it better protect you, and your sub-contracted work, in today's litigious climate? Is the new plan cost-effective? How is your business protected if legal action is threatened? Do videography companies really need Worker's Compensation? If a reception hall asks you for a certificate of general liability insurance, what's the procedure? In this two-part session you'll get answers to these questions and more.

For RT.X2 users considering the move to HD video production and Blu-ray delivery or for those testing the waters needing additional guidance, Jeff Pulera, owner of Digital Vision Productions, will explain the process in plain English, saving you the time and money of common mistakes.

As a long time Matrox user, Jeff is creating Blu-ray content for his clients from 1080i HDV footage using his Safe Harbor TSUNAMI RT.X2 editing system with Adobe Premiere Pro CS3 and Adobe Encore CS3. Having shot is first 1080i HDV event in 2004, Jeff is ahead of the curve with new technologies and will help you move into the future of video production with his hands-on knowledge of the products discussed.

HD shooting is not as simple as point, shoot and let the camera do all of the work. To get the best results in the HD world manual settings are a must. Learn quick and easy ways to use an HD camera; explore focal lengths, depth of field, and white balance. Learn how to creatively use 16x9. Known for the smooth fluid camera motion, discover how Mark and Trisha get that smooth fluid motion with today's HD cameras and what tools they use to maximize their creativity. Walk away inspired with creativity you can use on your next shoot.

Finding those emotionally-charged shots, and using ultra-cool shooting techniques, such as the Reflection Shot, the Around-the-World Shot or the Silhouette Sunburst, along with exciting editing techniques will WOW today's brides with eye-popping results. Maureen's simple yet powerful, and timeless shots coupled with contemporary edit techniques will unleash the video artist in you to create a visual work of art for all your brides.

Learn the difference between the Wish List and the Must Have List, tips on organizing and packing, selling your old gear, repairs, security, safety, and insurance.

Why are 13 of the top 25 professional videographers in Event DV Magazine, NBC, ABC, WB, ESPN, and WWE to name a few using EDIUS?

Thomson Grass Valley EDIUS software offers the highest image quality and performance available today in any SD/HD video editing solution. Mike Downey will show why EDIUS NLE is not only one of the easiest to learn, but why it's the fastest and one of the most powerful NLE's on the market. See the real-time power of EDIUS software, no accelerator hardware needed.

What are the similarities? What about the differences? Cutting-edge creativity, content, pricing, passion and artistry are compared as these 3 companies prove there's no one formula for success in wedding and event videography, even if each has an owner named Dave!

Every video tells a story and Emmy and Peabody Award-winning filmmaker Sheila Curran Bernard shares the creative methods and tools documentary filmmakers use to enhance storytelling. Bernard has played a leading role in creating projects for national and international broadcast and theatrical release. She has taught at Princeton University, Westbrook College and this fall will join the faculty of the University at Albany.

Her book, Documentary Storytelling, 2nd edition 2007, is a best-selling guide to story and structure in non-fiction filmmaking, exploring strategies employed by documentary filmmakers working toward theatrical and broadcast release.

Learn how those working in non-fiction media remain truthful while also telling dramatic, entertaining and audience-engaging stories.

How big is the Bridal Market and how can a videographer effectively reach that target market economically? What are the most effective ways for you to reach and influence a bride's decision-making process?

What is the best way to utilize bridal shows, magazines and websites; the questions to ask and clues to look for in selecting one show, magazine and/or website over another? What type of video works best on national websites? These questions and more are covered in this fast-paced hour.

Discover the advantage of having multiple-networked computers for distributed rendering, and the use of servers and fibre channel raid 5 and raid 6 redundant network storage in your HD workflow. Plus, learn more efficient workflow for archiving, back-ups, and delivering on DVD and Blu-ray.